in Short

Senegal 4YOU aims to create 5,000 jobs in Africa and raise 2 billion CFA francs

The Senegalese start-up 4YOU ™, which specializes in financing everyday consumption, plans to help improve the purchasing power of consumers, in particular by recruiting more than 5,000 4YOU ™ Agents by 2021 in five countries, including 1 000 women in Senegal in 2020.   The start-up also plans to accelerate its development and expand its presence in four new African countries in 2020 including Côte d’Ivoire, Cameroon, Guinea and Mali. To finance its rapid growth, the company intends to raise two billion CFA francs from private investors before the end of 2021.

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