• Francophonie: The colors of the economic and digital strategy
  • Francophonie: The colors of the economic and digital strategy
  • Francophonie: The colors of the economic and digital strategy

Francophonie: The colors of the economic and digital strategy

Green, blue, mauve, gray … La Francophonie declines its action in so many colors that count the rainbow to take up the bet of the economic and digital transition. A strategy presented at the second edition of the “Francophonie  days” (JFEN), organized in Paris on September 14th.


“We wanted to register this edition under the sign of the colors of the francophone space”. In his opening speech, Kako Nubukpo, Director of the Economic and Digital Francophonie, the instigator of the JFENs, which took place on September 14th  in Paris, has  painted the canvas. Thus, green for an economy that takes into account the challenges of sustainable development and nature preservation; blue which  refers to the tendency  to take advantage of the seabed  resources without harming the ecosystems; mauve for the activities to develop around culture how much creative of wealthy its added value; transparent for digital and all the many revolutions it entails;  and then,  the gray for human intelligence. A colorful roadmap outlining the future actions of the economic and digital  francophonie. 

Born out of the conclusions of the 2014 Dakar Summit, in which the Heads of State and Governments wished to equip the Francophonie with an economic policy, this strategy was presented during the second edition of the JFEN as a preamble to the next Francophonie conference to be held in Lomé next November on the theme: “New economies, gray blue and green, new growth engines”. “At a time when inequalities are rising in the world where living together is a problem, where insecurity becomes heavy in our daily newspapers, the search for suitable solutions is a genuine imperative for all of us,” recalls economist Kako Nubukpo. “When we talk about research and stability, we are not talking about a small francophone elite that perpetuates a system of economy of rent of another time with a failure to take into account the general interest. On the contrary, we think of the tens of millions of young people and women who struggle to survive in a context of often unsuspected economic and political violence. ”

Youth and women, more than ever a priority of the actions of the International Organization of the Francophnie and consequently of its economic strategy, will also be at the center of the speech of the Secretary General of the Institution, Michaëlle Jean, who will dedicate this day to them. 

“This common market deserves to be better valued and exploited, to be more dynamic and structured. “ 

“Your presence, very numerous at our invitation, confirms, if we had yet to demonstrate it, the attractiveness and immense potential of Francophone space in economic matters”,  Said the Secretary General, who is coming to the end of his mandate this year, who will also try to demonstrate this, even the figures support him. “What are our strengths? The French language, the third language of business; 84 States and governments on 5 continents; an immense pool of living forces; a market of more than 800 million inhabitants in our member countries alone, not to mention the observer countries, an important part of world trade. The facts are there, our space is already full of economic exchanges, but this common market – and this is how we must think henceforth – deserves to be better valued and exploited, to be more dynamic and structured, in the light of the specificities that are ours. The Francophonie is also, it will not fail to point out, a fine example of solidarity between the Member States, including “rich, industrialized countries, members of the G20, G7, countries that are resolutely path towards the emergence, (…) of the least developed countries, but which nevertheless have much to offer and to achieve “. As such, it is continuing, in order to ” distort certain ideas ” by emphasizing the economic performance of the French-speaking world, referring to the last report of the World Bank, particularly in Africa. “For the fourth time in five years, Francophone sub-Saharan Africa has achieved the continent’s best economic performance. This group of 22 countries recorded overall growth of 3.7%, while the rest of sub-Saharan Africa posted a rate of 0.8%. In West Africa, the Francophone countries of the West African Economic and Monetary Union (UEMOA) area registered an overall increase of more than 6%. “ 

“The objective of this eruption of the economy in the priorities of our Organization is clear: to help accelerate the growth of our countries” 

Improved resilience to exogenous shocks, improved business climate, advances in good governance; diversification of economies … All these factors would contribute to this upturn, and confirm the relevance, of the economic shift initiated for the OIF. “The objective of this economic breakthrough in our Organization’s priorities is clear: to help accelerate the growth of our countries by building capacity and skills, securing the business environment, supporting entrepreneurship and creation of jobs, valuing strategically diversified channels, identifying supply and demand to activate value chains, promoting innovation and creating skilled and sustainable jobs for young people and women. All this helps: for more stability, more social cohesion, more constructive synergies at local, national, regional and interregional levels”. Admitting that the Francophone space has not yet taken the “legitimate” place it deserves in globalization, it invites its peers to “raise with the greatest will and confidence the many challenges that still arise in our space like the rest of the world.” And the urgency, given the challenges that still need to be overcome to eradicate poverty, gender inequalities, infrastructure, energy and other shortcomings,” she concluded, “is to make youth a dividend, to make women, also, another valuable dividend. “ 

“We want to affirm loudly and clearly that our world will be solidary or will not.” 

And once it is not customary, the first plenary of the day will be precisely dedicated to women, usually relegated at the end of conference or parallel workshops. On the theme “What strategies and advocacy for an effective support of women’s entrepreneurship?”, the discussion is intended to be a preamble to another major meeting of the Francophonie in Bucharest, from 31 October to 2 November, devoted to women’s entrepreneurship. There will be exchanges on culture, the impact of the digital world and … The fundamentals of the new economic strategy of the OIF, which aims to bring a “message of democracy, social and economic justice to the world,” recalls Kako Nubukpo. We want to state loudly and clearly that our world will be solidary or it will not be! Beautiful promises that will have to be declared in strong and concrete actions. This is the challenge of this new flagship route of the Internaional Organization of the Phrancophonie which remains with its  beautiful colors, remains to give them life.

By Dounia Ben Mohamed, in Paris


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